Melles
Typography Direction
April 2026

Brand Identity · Typography

Four
Directions.

A typographic proposal for Melles — four distinct personalities, each rooted in the brand's warmth, its lifestyle focus, and its love of good company on the course.

Direction 01
Quiet
Luxury

Editorial, elevated, unhurried. The serif of a brand that knows exactly who it is — without needing to say it twice.

Typefaces
  • Cormorant Garamond Display & Headlines
  • Outfit Light Body & UI
1
MELLES
The course is the reason.
The company is everything.

Some mornings the score doesn't matter. You're up early, the fairways are still wet, and you're exactly where you want to be — alongside the people who make it worth showing up for.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp — 1 2 3 4 5 6 7 8 9 0
Direction 02
Pure
Minimalist

Confident, restrained, precise. Tracks wide and sits quietly. Works as well embroidered on a chest as it does on a screen.

Typefaces
  • DM Sans ExtraLight Display & Headlines
  • DM Sans Light Body & UI
2
MELLES
The course is the reason.
The company is everything.

Some mornings the score doesn't matter. You're up early, the fairways are still wet, and you're exactly where you want to be — alongside the people who make it worth showing up for.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp — 1 2 3 4 5 6 7 8 9 0
Direction 03
Warm &
Personal

A serif with weight and character. Feels like a brand that has history — rounds played, mornings remembered, years between friends.

Typefaces
  • Playfair Display Display & Headlines
  • Work Sans Light Body & UI
3
MELLES
The course is the reason.
The company is everything.

Some mornings the score doesn't matter. You're up early, the fairways are still wet, and you're exactly where you want to be — alongside the people who make it worth showing up for.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp — 1 2 3 4 5 6 7 8 9 0
Direction 04
Playful &
Expressive

A script wordmark that feels personal and handcrafted — like a note you'd leave in a mate's locker. Body stays clean and sharp.

Typefaces
  • Dancing Script Wordmark
  • DM Sans Light Body & UI
4
Melles
The course is the reason.
The company is everything.

Some mornings the score doesn't matter. You're up early, the fairways are still wet, and you're exactly where you want to be — alongside the people who make it worth showing up for.

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp — 1 2 3 4 5 6 7 8 9 0